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Week 5 of our 5 big insights from ‘Life on Lockdown’

As part of B&A’s Covid-19 reporting, we are monitoring ‘Life on Lockdown’.  Watch this space for the final report, but in the meantime, we will be updating you weekly with Five Big Insights and Implications for Brands.

Week five of our Lockdown Diaries and we wonder if we’ve made any progress at all.

Week Five:

Stasis anxiety

Adult to adult

Feeling like failures

Divided we fall

Distraction and escapism

Read the rest of the series here.

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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