As part of B&A’s Covid-19 reporting, we are monitoring ‘Life on Lockdown’ Watch this space for the final report, but in the meantime, we will be updating you weekly with Five Big Insights and Implications for Brands.

Last week we were settling into new routines and grappling with an enemy like no other.  This week, reality is kicking in, we’re struggling for visibility on our future and the costs (personal and economic) are mounting. Read the rest of the series here.

Week Two:

Reality Bites

The Mounting Cost

Silent Assassins

Deeper Personal Bonds

The Weekly Shop