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Clients often like to meet their customers or consumer but don’t always have the skills or experience to interview them objectively. To facilitate clients who like to get more immersed in the process, we use Consumer Connect Sessions.
These bring the consumer to life in a compact and direct way as part of a workshop day. We schedule a series of short clinics. Each session is moderated by one of our qualitative team. After the clinic, respondents meet informally with the client team and B&A moderators in the breakout rooms.
For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.