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‘Shaping Ireland’s Future’ Report 4: Consumer spending, saving, budgeting

As Ireland continues to adapt to a post-Covid world, B&A is looking at the challenges and opportunities faced by key sectors in the economy.

In this report, we look at consumer spending, saving and budgeting coming out of lockdown and looking ahead to the next year.  

It’s a mixed picture, with many of us being able to accumulate savings in the lockdown period but facing further uncertainty about our finances in the short to medium term.

We’re thinking very hard about what our spending priorities are in the next few months and in the run up to Christmas.

Our 5 key opportunity areas are:



Should you wish to delve deeper into any of these ideas and review our FULL DETAILED report of this research please contact Maggie Matthews or Elaine Sloan: /

Both Maggie and Elaine, along with their team, are on hand to discuss this further with you and your colleagues at your convenience.

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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