Against a plethora of good economic tailwinds, we are becoming more upbeat
This wave of the Ipsos B&A Consumer Confidence Barometer was conducted from the 9th-15th October 2024.
Consumer confidence has improved by five points in October 2024. It now stands at a net rating of -16 (those feeling downbeat versus those feeling more upbeat), compared to -21 in September.
Given the backdrop of positive economic indicators (falling inflation and interest rates, near-full employment, along with the Apple Windfall and an expansionary budget), the proportion believing the country will be better off is at a near three-year high and is driven by Dubliners.
Females, middle-aged cohorts or those from lower social classes, along with residents from outside the capital are the most pessimistic in their outlook, albeit they all register improvements. Dubliners are Net neutral for the first time in recent years.
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For more details and the full report, please contact Paul Moran and Pooja Sankhe: paul.moran@ipsos.com and pooja.sankhe@ipsos.com
The Consumer Confidence report is conducted via the Ipsos B&A Acumen Online Barometer. Our group of research professionals has vast expertise in various omnibus methodologies. View our schedule here: https://banda.ie/research_technique/consumer-omnibus/
