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Automotive & Energy

B&A

We love cars! We have worked on many brands, running projects on advertising development, model introduction and positioning, and new fuel formats, right through to market segmentation and portfolio management studies. Car finance has become an increasing focus in recent years and there have been a variety of studies touching on forecourt design, aftersales, customer care and retention programmes. Forecourt design and retailing and petrol station loyalty programmes are a frequent focus and we manage everything from conventional qual and quant through to blended and multi-modal research approaches where these make sense. Its right up our street: Larry & Cathy

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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