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Who We Are

Behaviour & Attitudes provide clients with a deeper understanding of their brands, their consumers and the markets within which they operate.
We explore and establish the potential for competitive advantage.

We are Ireland’s leading independent market research agency.

Latest News

B&A

Tentative Optimism As We Enter 2015 Sunday Times Opinion Poll

5/01/15 Read more

Controversies take their toll as support for Adams and Kenny plummets

25/10/14 Read more

Businesses are slow to increase prices and hence operational profit is lagging behind

3/09/14 Read more

Our People

B&A

Our research team blends depth of expertise with experience across a breadth of industries and sectors. They are as comfortable and experienced presenting in the boardroom and at industry conferences, as they are chatting with shoppers, drinkers, pet owners or opinion leaders. If you are looking for a fresh approach to your market, an expert in creativity, someone with telecoms knowledge, or the skillset to navigate a sensitive political or personal topic, we have the research team that can do it for you.

Martha Fanning

Martha Fanning is a Director and Shareholder of B&A. She has been with the company …

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Martha Fanning

Ian McShane

Ian has run B&A since 2007 and leads the development of new technology and the …

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Ian McShane

Emma Danaher

Emma joined B&A in 2006 to manage the CATI Unit. Prior to B&A, she worked as a ‘Face-to-Face’ …

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Emma Danaher

Conor Comerford

CATI Unit Supervisor

Shift Management & Quality Control

Can play a mean game of foosball.

Conor Comerford

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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