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Behaviour & Attitudes provide clients with a deeper understanding of their brands, their consumers and the markets within which they operate.
We explore and establish the potential for competitive advantage.

We are Ireland’s leading independent market research agency.

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Controversies take their toll as support for Adams and Kenny plummets

25/10/14 Read more

Businesses are slow to increase prices and hence operational profit is lagging behind

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More than half of men feel that pubs are a good place to talk about sensitive issues.

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Our People

B&A

Our research team blends depth of expertise with experience across a breadth of industries and sectors. They are as comfortable and experienced presenting in the boardroom and at industry conferences, as they are chatting with shoppers, drinkers, pet owners or opinion leaders. If you are looking for a fresh approach to your market, an expert in creativity, someone with telecoms knowledge, or the skillset to navigate a sensitive political or personal topic, we have the research team that can do it for you.

Ciarán McGuirl

Ciarán has been working in market research since 2008. He spent 6 years working for …

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Ciarán McGuirl

Glenn Moore

Glenn has been at B&A since 2005 and Deputy CATI Manager since 2008. He is in …

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Glenn Moore

Kirsten Reinecke

CATI Unit Supervisor

Shift management and quality control.

A qualified Lumberjack and EMT.

Kirsten Reinecke

Dr. Nigel Tapley

Nigel joined B&A in 2014, having spent the previous six years working as a transport modeller …

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Dr. Nigel Tapley

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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