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We have always liked art and have long been of the opinion that market research is more an art than a science. We also believe that businesses should invest in the arts and this has become a core commitment of the company.
During Behaviour & Attitudes’ early establishment phase, the company considered various ‘thank you’ gift ideas for clients at the end of each year. This led to the concept of commissioning original fine-art prints by leading Irish artists, through the medium of traditional hand printing techniques, such as lithography and etching.
– Signal appreciation of our business relationship with clients
– Demonstrate synergy between business and the arts
A solid relationship with The Graphic Design Studio and its artists is now in its 26th year and has featured a different artist each year. The works they created for our clients are shown here along with details of the artists.
The B&A print collection has received two awards from Business to Arts in recent years: ‘Best Business/Arts Collaboration by a Small Business’ in 2003, and the ‘Jim McNaughton Perpetual Award for Best Commissioning Practice’ in 2008.
For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.