The Acumen Panel is a panel of people who have volunteered to complete market research studies, with over 40,000 members across the whole island of Ireland. To find out more about our research community go to www.acumenpanel.ie. In addition to custom-built surveys and tracking, we conduct 24 online omnibus surveys per annum – these are surveys that we carry out each month with a fresh nationally representative sample of 1,000 adults aged 16+ on each survey. The samples are sourced from our own online research panel, www.acumenpanel.ie, and are always quota-controlled by: gender, age, socio-economic status and region.

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