Syndicated Surveys

Syndication allows clients inexpensive access to opinion poll standard (and size) market research surveys.  You participate on a  per-question-cost basis and we analyse and report in detail.  You get our analysis and insights as well as advice on implications and next steps.

B&A run 36 syndicated consumer studies  a year (and six syndicated business to business surveys too).

There are two consumer options.

Face-to-Face

Barometer is our syndicated consumer study which we run fortnightly, with each study interviewing a nationally representative sample of 1,000 adults aged 16+, face-to-face and in-home.  Participation is on a cost-per-question basis.

At a glance:-

• 63 sampling points
• 1,000 interviews
• Quotas by sex, age, class, region and area
• Face-to-face, in-home
• Interviews on computer: can show live TV ads and webpages

Telephone

Telebarometer runs monthly and again has a 1,000 person sample and a similar cost-per-question basis.

At a glance:-

• 1,000 interviews
• Quotas by sex, age, class, region and area
• Interviews by phone from our state of the art Dublin 6 telephone unit.