Six Easy Pieces
A reflective piece, drawing lessons from six case histories spanning 25 years of market research in Ireland. The lessons learned have been important contributors to the research philosophy of Behaviour & Attitudes.
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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.
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