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ShopperWatch Feb ’16: Measuring Changing Shopping Habits

ShopperWatch tracks shopper opinions on retailer advertising, new product launches, and retailer and brand promotions.
February’s edition examines where consumers are choosing to shop, and marks the continued rise of Aldi and Lidl.

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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