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Elaine began her career in Irish Marketing Surveys and joined B&A when it was initially established in 1985. Elaine is a dualist researcher handling both quantitative and qualitative research projects and has been doing so for the best part of 30 years. She is a Director and Shareholder of B&A. She is heavily involved in projects handled over the internet and through our consumer Acumen panel, and was instrumental in the development of our successful SME Business Barometer (Omnibus).Focus Methodologies & Qualifications Otherwise
For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.