To request a copy of this limited circulation report in confidence, please submit your e-mail and we will contact you shortly.
The Irish Examiner is a major national broadsheet newspaper in Ireland, based in Cork. they wanted to establish a stronger profile amongst farmers. To support this strategy, the B&A fieldforce took the temperature of farmers and delved into the issues that exercise them. Interviewing was spread across a range of agricultural shows from Tinahely to Tullamore, West Cork to Wexford.
The resulting series and supplements assured the Irish Examiner a highlight publication in the week of the National Ploughing Championship. Raising their profile with the key target audience and providing a springboard for future sales.
For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.