B&A TechScape 202122/07/21
Every year B&A’s TechScape report tracks the use of and attitudes towards technology in Ireland. The pace of adoption of new tech solutions has been staggering as each year goes by. What makes this year’s research so much more intriguing however is when we examine the role that Covid-19 has played in driving our use of technology.
B&A’s annual TechScape report20/04/20
Since 2012, we have been tracking the use of and attitudes towards technology in Ireland. This report provides a comprehensive review of the state of technology at home in Ireland.
Techscape is conducted on our face-to-face CAPI Omnibus amongst a fully representative sample of 1,000 adults aged 16+ years.
The sample is stratified by age within gender by town size across 63 sampling points nationwide. An overall socio-economic status quota is also applied.
As such, the sample is fully representative of all Irish adults, and not limited solely to the online population.
TV Trends – A view from the Establishment Survey19/10/16
TAM Ireland commission the Establishment Survey twice a year. The data collected gives us a snap shot of the market and is used to derive TV universe estimates for the following 6 months.
The Establishment Survey is also a useful resource in monitoring trends in hardware ownership It also provides Nielsen with a continuous pool of recruits for the TAM Panel
eir Connected Living Survey10/11/15
We have become a nation that loves our smart, connected devices and are heavily reliant on technology for nearly every aspect of our lives.
Check out the latest eir Connected Living Survey
eircom Household Sentiment Survey14/09/14
85% of adults now have access to an online device which can be used on-the-go.
Eircom Home Sentiment Survey Phase III25/09/13
Eircom Home Sentiment Survey25/04/13
A tech savvy nation that needs to be constantly connected
Return2Sender Mobile Survey June 2011