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Aldi and Lidl

24/10/02

This report examines why shoppers choose particular supermarkets for their main grocery shopping.

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Aldi and Lidl

Nice Referendum 2

24/10/02

The first Nice Referendum was defeated and yet, a short time later, the 2nd Referendum was carried. This report examines why people voted as they did.

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Nice Referendum 2

This Time Next Year, We’re going to be Millionaires

23/11/00

An examination of Ireland’s love affair with the National Lottery. The results were based on a sample of almost 5,000 respondents (compiled by aggregating the results from four Barometer surveys).

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This Time Next Year, We’re going to be Millionaires

Six Easy Pieces

23/10/00

A reflective piece, drawing lessons from six case histories spanning 25 years of market research in Ireland. The lessons learned have been important contributors to the research philosophy of Behaviour & Attitudes.

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Six Easy Pieces

There is no accounting for Taste

20/08/00

An examination of changes in people’s eating habits in Ireland in recent years.

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There is no accounting for Taste

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