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Ciarán McGuirl

B&A

Ciarán McGuirl

Career

Ciarán has been working in market research since 2008. He spent 6 years working for Millward Brown before joining B&A as Deputy Field Director. Over the years he has managed everything from European and National Election Exit and Opinion Polls to large product tests and numerous ad hoc/tracking projects. He has project managed both the JNRS and Eurobarometers over the past 3 years.

Focus

Opinion and Exit polls, central location product and ad testing, national newspaper research.

Methodologies & Qualifications

Ciarán graduated from UCD with a BA degree in Politics and Sociology. He has previously worked on qualitative and quantitative projects including random probability.

Otherwise

He plays both GAA and soccer, coaches children from 4 years of age up to 18 (for both club and county) and has a strange fascination with ant armies!

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For 30 years we have been Ireland's leading and most innovative provider of market research and consumer insight solutions. We have evolved from being a small 'boutique' agency with core qualitative expertise, to being the largest Independent agency with a genuinely solution-neutral focus. We are as dynamic and creative quantitatively as we are thorough and meticulous qualitatively.

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